In order to succeed, we must first believe that we can.
Ecommerce Platform Development
Give users the flexibility to search for the products that they’re interested in. If the search bar suggests results, that will help you sell more by sending traffic to those specific products or categories. Don’t forget to highlight certain promotions as well on seasonal holidays, which can push traffic to specific parts of your website.
Showing users related products that are similar or compliment those on the product page they’re viewing, is a great way to increase your bottom line. Using this type of feature can influence users to spend more time and money on your website by showing them products that are like the ones in which they’ve expressed interest. In that way, they are not just a random assortment of products from your website.
Furthermore, implementing social media share features on your product pages enables one to encourage customers to show your products to friends and colleagues. It’s a great way to get products that are relevant to an audience’s interests on their radar for the first time. Although users can always do this manually, having social share buttons dramatically increases the chances that someone will share a product with their social networks.
Allowing your users to customize their ecommerce experience on your website by giving them the ability to filter through your category pages based on prices, popularity, and more is an essential tool for any website. Customers don’t enjoy clicking through endless pages of products, so having a “View All” option is also a good idea to simplify their experience.
To help customers that are interested in a product on a category page, use a quick preview feature to help your customers decide if they want the product without having to click through to the actual product page.
It is very important to provide all your product information including extensive details about each of your products in a clean, concise, manner. If a customer cannot find all the product information they are looking for, they may feel too uncertain to complete their purchase.
When products, sizes, or colors do happen to go out of stock, allow customers to sign up to be notified of when the product they were looking for becomes available. This way they are less likely to go to a competitor and it shows that you care about serving their needs.
Dynamic Shopping Cart.
When a visitor adds an item to their shopping cart, make sure to display the cart on the page in a small window that dynamically populates with the product(s) the customer is adding. This way the user experience is smooth and the customer is assured that their goods have been added to the cart.
Sometimes, visitors may add numerous items to their shopping cart without intending to complete their purchase. Rather than force your customers to make the choice between deleting a product from your cart or buying it, allow them to save it for later instead.
It’s essential for any successful ecommerce site to avoid using a single or flat rate for shipping. Different customers will want different shipping modes – some want their products to arrive immediately and others are fine with paying less for slower shipping.
Since the checkout process is a significant investment of time and effort, allow customers to calculate the shipping costs directly from their shopping carts before they start going through the checkout process.
Clicking the final “submit payment” button for many customers can be a very stressful moment. Calm their nerves by not only displaying a payment confirmation page, but also by sending them an email confirming receipt of their payment.
Provide your customers with tracking information once their order has shipped as well, so they can feel at ease through the final step of the transaction.
Abandoned Shopping Cart.
Those moments when a registered visitor has items in their cart, and gets distracted by starting to browse another website or they leave their computer and forget about the shopping cart. Using a reminder function will send them an email after an hour to remind them that they still have items in your cart. By using this method, it could lead to products being sold by reminding the customer about their abondoned shopping cart instead of them not coming back to finish what they were doing. Each sale counts!
The way to get started is to quit talking and begin doing.